How do you prep your lips before applying lipstick? Most people would say: "I don't". But we want to argue that you should! It'll keep your lips healthy and make the colour last longer. This is the four-step ritual you need!
Read nowAs March begins, let`s celebrate how brilliant it is to be a woman! Let`s be adventurous with life and turn a few heads! We dare you to wear a different shade of lipstick every day for a full workweek!
Read nowExpress yourself with bold statement lips! Here’s a quick tutorial on how to make a colourful two-toned lip and a trendy ombré lip with lip crayons.
Watch nowWant stand-out lips that demand attention? Then check out this short video tutorial for simple tricks to get the perfect pout!
Watch nowWhat’s your lipstick obsession? Whether it’s feeling creative, fun, bold or empowered we believe that makeup – especially lipstick – is all about expressing who you are. With our new range of lipstick shades from colour obsession we asked 5 women from our staff at the global Stockholm office to pick the one they obsess over and why – here are their answers.
Watch nowWomen are taking the globe by storm! All over the world women are expressing themselves in unique ways – in the digital realm and in the real world. Women are influencing the millennial market and asserting their dominance. It’s a brave new world, it’s a bold new woman. Are your lips ready to tag the world with your matte uniqueness?
Read nowMicrotrends and the hottest styling ideas - let`s make the most of our wardrobes and our dear make-up bags!
Read nowScandi-cool is taking over the world. Everywhere you look, the Scandinavian way of living is catching on. First, it was “hygge” - he Danish philosophy of coziness and simply being. Now, it’s Sweden’s turn and the world’s getting turned on to the very Swedish concept of lagom. But what is lagom? And exactly what does it mean?
Read nowJust as a leopard can’t change its spots, you will never want anything other than big volume lashes. It’s just your thing! We’ll admit, it’s not the easiest look to master but with these simple steps, you’ll soon be applying a feline flick like a pro.
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